Machinery manufacturing often involves intricate and costly equipment, leading to extended sales cycles and sizable contracts. To motivate your sales team effectively, incentive plans should acknowledge the time and effort invested in securing these deals.

Selling machinery typically requires collaboration among various departments and individuals within the organization. Organizations should encourage collaboration among departments by aligning incentives with collective goals and outcomes.

Machinery deals often involve complex negotiations, customization, and ongoing support services. Design incentive plans that account for these contracts' multifaceted nature, considering factors such as customization requirements, service agreements, and post-sales support.

The machinery manufacturing industry is subject to fluctuating market conditions, including changes in demand, technological advancements, and competitive pressures. Incentives should be flexible enough to accommodate shifts in market dynamics, allowing your organization to capitalize on emerging opportunities and mitigate risks.

The cornerstone metrics for sales success, indicating your sales force's overall health and effectiveness.

These are measures of sales profitability that account for the cost of goods sold, highlighting the efficiency of sales in terms of profit generation.

Key indicators of financial health and the ability of your sales strategies to drive business expansion.

Tracking sales of products identified as key drivers of future growth, aligning sales efforts with strategic business objectives.

Recognizing the importance of post-sale service contracts as a significant revenue stream and customer loyalty builder.

Custom metrics designed to align sales activities with broader business goals, such as market penetration for new products or expansion into new territories.